WEEKLY CONTENT
SEO-driven content published every week, in your voice.
Local businesses, retail, and service providers who need consistent search presence without a content team.
INIT COLLECTIVE · EST. 2026
I build AI systems for small businesses.
Turn repeated marketing, content, lead generation, and operations work into simple systems your business can reuse every week.
Currently working with
DEMEJICOKEJSARSTARLIA.AIHOUSEAMERICA FINANCIAL
WHAT I DO
Three pillars, one craft.
01
AUTOMATE
AI marketing systems that publish, research, and optimize on autopilot. Your data, your voice.
- SEO content automation
- Search Console + Analytics integration
- Discord / WhatsApp client interfaces
02
BUILD
Custom AI tools and infrastructure for businesses that need more than a SaaS template.
- Lead pipelines and CRMs
- Custom dashboards
- API integrations and automations
03
EDUCATE
Resources for builders who want to stop hiring agencies and start owning their systems.
- YouTube tutorials
- Digital templates and prompts
- Cohort courses (coming soon)
FEATURED WORK
DeMejico
Mexican furniture importer, Los Angeles
“The system has been publishing in our voice without intervention for 2 months. Traffic is finally going somewhere.”
- 4 posts/week· Publishing cadence
- $2,400/mo· Saved
- +38%· Organic traffic
RECENT WRITING
Notes on building AI systems.
DEC 3, 2024
How DeMejico publishes 4 posts a week without me
The exact pipeline that pulls Search Console data, drafts in their voice, and ships to WordPress.
NOV 21, 2024
Why I stopped pitching SEO retainers
Productized AI systems with one-time setup fees outperform agency monthly contracts by every metric I track.
NOV 7, 2024
The case for owning your own automation stack
Lessons from migrating a client off three SaaS tools into a single self-hosted n8n workflow.
RESOURCES
Templates, prompts, and kits.
Things I'd send you on a paid call, packaged up.
FOOTPRINT
Quietly, for a few years.
Numbers from the last twelve months.
- 0
- products, tools, and systems shipped
- $0k+
- generated through client work and digital systems
- 100%
- self-taught across design, code, and AI workflows
- 2026
- building AI infrastructure for small businesses
ABOUT
I'm Marina.I turn repeated work into systems that run without you.
I taught myself Swift, shipped multiple apps, and landed my first job at a startup before building a career as a product designer in Silicon Valley.
After Silicon Valley, I started building AI systems for the businesses that tech forgot.
- 2026· Building AI systems for small businesses
- 2024· First automation systems shipped
- 2021· Product design career, Silicon Valley
- 2020· Graduated from UCLA
- 2016· First job in tech, Los Angeles
- 2013· First Swift app shipped
WHAT WE CAN BUILD
Four systems.Pick the one that fits.
CUSTOMER PIPELINE
Find, qualify, and organize your next customers before outreach.
Businesses that sell high-value services and want better prospecting without manual spreadsheet work.
MARKETING DASHBOARD
All your traffic, search, and conversion signals in one view.
Businesses spending time or money on marketing but unsure what is actually working.
INTERNAL PLAYBOOK
The process that lives in your head, documented and reusable.
Small teams where too much operational knowledge is undocumented and leaving with people.
FAQ
Questions people askbefore they reach out.
No. The system is built around how your business already works. The goal is to make your workflow easier to use, not more complicated.